I've just done two things.
1. I read an ancient (by internet standards) ebook by Seth Godin.
2. I got my advanced copy of Twitterville. Godin's 2006 ebook Flipping the Funnel shows readers how to give their clients the chance to be a mouthpiece for their companies. In the ebook, Godin presents his website Squidoo--a social databasing site designed for people to give shout outs to the stuff they like: blogs, products, companies, services, and people.
To do so, you create an account and create a lens. For example, there are tribute pages developed for writers and bloggers like Guy Kawasaki.
Of course, the lenses are ranked so you can find the best of the best fast.
So, I flipped Godin's funnel, creating my own megaphone, and made my first Squidoo lens about Twitterville: How Businesses Can Thrive in the New Global Neighborhoods.
You can check out my lens on Squidoo. I think, if you want to agree with my plug for the book, you can add a comment or click a thumbs up maybe...we'll see how Squidoo doo-es, er does, participation.
After making the lens, I kept that megaphone tight to my cyber lips and tweeted about it (the man loves to shout out...blame Godin for the magaphone).
Now I keep on "talking" right here. These words. These words are me, a customer, becoming the salesman for two things:
1. Seth Godin
2. Shel Israel
Both of whom, I am happy to promote. Now I'll put down the MEGAPHONE!
Image credit: backyardentrepreneur
